If you’ve ever Googled your name, you’ve likely come across a listing from Mylife.com. This data-aggregate website makes it easy to find personal information on pretty much anyone, all across the internet.  If you are interested in improving your reputation score on MyLife or removing your MyLife profile, reach out to NetReputation for support. They are the leading providers of Online Reputation Score monitoring and improvement.  For a free reputation score scan, check out App.NetReputation. 

Taking more liberties with your online data than others in the people-search industry, MyLife uses your personal information to create a reputation score, allowing others to view it and form an opinion on your brand’s image and reputation.

Below, we look at what goes into your MyLife reputation score, how it impacts your digital footprint, and how expert online reputation management can get it all moving in the right direction.

Analyze and improve your online reputation today with this free Reputation Score Calculator.

What Is MyLife Reputation Score?

MyLife Reputation Score provides consumers, clients, and competitors searching your business an instant numerical value of your online brand image.

While other data-aggregate sites offer address history, court records, or contact info for a small, one-time fee, MyLife generates your score using all public records, details, and reviews pulled from around the web.

If you’re looking to understand and improve your reputation score, don’t hesitate to reach out. Contact Us today for a detailed consultation

To calculate your reputation score, My Life collects brand-centered data from:

• Court and criminal records
• Social media sites
• Address history and contact records 
• Work history records
• Financial records
• Online review platforms
• Property records
• Academic records — among others

Reputation Score: How Does MyLife Score Work?

MyLife crawls public records sites and social media platforms across the internet in search of items that make up your digital footprint. After gathering all publicly available information regarding your name, age, location, contact details, work history, court records, address history, and so on, MyLife.com uses that data to develop a background report.

Details from this report are plugged into the site’s proprietary algorithm. This algorithm is used to calculate your approximate MyLife reputation score.

What Is a Good Reputation Score On MyLife?

A good MyLife reputation score is generally anything between 3 and 5, putting you on the high end of MyLife’s 0-to-5 scale — 0 being the lowest. Once MyLife has run a check on your online reputation, your approximate score is presented within a 1-to-2-point range.  If you are interested in improving your reputation score on MyLife or your Reputation Score online, Contact Us today. 

What Details Does MyLife Provide?

MyLife’s user-friendly dashboard features your reputation score and background report side-by-side.

They also offer background data, including detailed information on what’s out there about you on the web.

After scrolling through your customized report, you’ll see a “brief” summary. It will contain your personal bio, home and auto ownership records, licenses and permits, court and arrest records, contact info, social profiles, and job history. And let’s not forget about the links to family and friends’ data!

The summary also includes any reviews or ratings people have posted about you online. This is only the beginning, as more specific information can generally be accessed after signing up with them.

How Does My Digital Footprint Affect My MyLife Reputation Score?

Your digital footprint impacts the quality and strength of your MyLife reputation score in several ways.

Because each score is based on the records making up your online presence, anything that portrays your online brand in a friendly or unfriendly light can move the needle significantly.

And when such items begin to gain traction in search engine results (SERPs), their impact on your digital footprint grows. With heightened visibility, those results affect your brand image and reputation score with even greater intensity.

MyLife Has All This Info, What Can I Do About It?

Personal data like phone numbers, work history, and addresses being so easily accessible is a scary thought. With so many competitors, hackers, and criminals waiting to use it against you, it’s surprising that this is still legal. 

Fortunately, a MyLife reputation score can provide an important heads up. It can serve to highlight digital items that could jeopardize your online privacy, as well as any online negativity that may threaten your reputation in the future.

Are you concerned about what your MyLife reputation score says about you? Give us a call at (844) 458-6735 to take the first step in managing your online presence.

In a world where negative articles and online reviews can drag your reputation and business down, staying a step ahead is crucial. 

Having a full picture of your digital presence can lead your next steps to create an online reputation management strategy which will, in turn, will help your business grow and stay healthy. 

How Can Reputation Management Help With My MyLife Score?

A customized, concentrated online reputation management (ORM) campaign can help improve your My Life reputation score by:

1. Reducing the impact of negative reviews, articles, and public information adversely affecting your brand reputation.
2. Creating and curating brand-positive assets that boost your image and search presence.
3. Crafting a brand reputation that’s resilient to threats and appeals to online consumers. 

Effective online reputation management can help take the sting out of a bad reputation score on MyLife by putting you in control of your online brand narrative. 

While MyLife may point out potential issues affecting your online presence, a solid ORM strategy could be the kick you need to fix your reputation score and restore your digital footprint.

How Do I Remove My Information From MyLife?

Those with privacy and identity theft concerns can get their information removed from MyLife.com by opting out. This can be done by:

1. Sending your opt-out request to privacy@mylife.com, or
2. Calling our Reputation Analysts at (844) 458-6735(844) 458-6735. 

Either way, you should include your first and last name, current and previous addresses, and date of birth in your request. This is so MyLife knows the exact profile to remove from their site. Also, be sure to request your personal data to be removed from ALL the sites MyLife owns. 

Restore Your Online Reputation Today

If you’re looking to take steps to secure your online privacy and improve your MyLife reputation score, we can help. With next-level digital technology, insight, and experience, our team can provide personalized online reputation management strategies and solutions to improve your brand image.

Ready to enhance your online reputation? Start your journey toward a better digital presence by contacting us now for a personalized strategy.

Since the beginning, Reputation Sciences has helped thousands of people rebuild and restore their online presence. We help you design a path toward a better, more rewarding future on the web.

Start now! Contact us today or call an online reputation specialist at (844) 458-6735. Call Us Today to learn more about our Online Reputation Management Solutions – ReputationSciences is owned by NetReputation.com

The post What Is MyLife Reputation Score: All You Need To Know appeared first on Reputation Sciences.

Reputation theory and online reputation management will most definitely help you build a solid foundation for your business. By building a positive brand image, you’ll stand out from the competition. Overall, understanding the nuances of reputation theory can be pivotal for your business.

By following the guidelines we’ll discuss in this article, you’ll be able to maintain your good reputation. After all, creating a good image for your brand is vitally important.

If you’re seeking personalized guidance, don’t hesitate to give us a call at (844) 458-6735 for a consultation tailored to your company’s needs.

What Are Reputation Management and Reputation Theory?

Reputation management theory is a collection of concepts. These concepts help you build and establish the image of your business.

This group of theories about your business will help you gradually build your reputation. Moreover, it will serve as a trust meter between you and your competitors.

There are various techniques to manage brand reputation that you and your employees can use.

Whether it’s for your own business or for a client, this strategy never fails. Follow these steps, and you’ll be on your way to a bulletproof process for boosting brand identity. You’ll establish a positive image in search engine results, too.

What Are the Key Elements of Reputation Theory and Reputation Management?

Whether you work with an ORM team or you handle reputation management in-house, the key elements of a corporate reputation strategy include the following:

• Improve your social media presence and increase engagement with your potential clients and customers.
• Prioritize search engine optimization to rank your website and products or services on the SERP.
• Try to push down negative results for your branded keywords by creating fresh, positive content.
• Be transparent about your brand to organically boost your online reputation.
• Solve customer problems by utilizing your expertise and offering constructive, actionable solutions.

From 24-hour monitoring to upscale content creation and promotion, our team of ORM experts can help you create the online presence you deserve. Contact us at (844) 458-6735 for more information.

What Are the Types of Reputation Management Theories?

There are certain guidelines that you can follow to boost impressions and get more online reviews. This all leads to raising your corporate reputation to a better standing.

To build up a company’s reputation and achieve success, you’ll need to know the different aspects of reputation. Knowing various reputation management strategies and building around those points from every aspect will get you the best results.

Increase Online Engagement

To increase recognition and be more present on the internet, you need to increase engagement with your audience. This is where your social media profiles will come in and help you spread the word about your work.

Make sure you reach out to the people leaving bad reviews, too. By doing this, you’ll have the chance to change their mind. Start with an apology, and then offer them a token of your appreciation, like an upgraded product or a discount code.

This will help you get closer to your audience, and they will feel important and respected by your brand. These are two values that every customer appreciates, and if you correct whatever went wrong, they’re more likely to become recurring clients.

Improve Your Brand Value

Sometimes, engagement alone will not help you clean up your name or increase your popularity among your customers. The next thing that you can do is try to increase your brand value.

Show your audience your principles and why you are worthy of their time and money.

For example, to increase your brand value, you can show what it’s like behind the scenes at the workplace. Being transparent is an excellent way to increase trust with your audience and show them your value.

You can also ask satisfied customers to leave honest reviews or testimonials. This is an excellent way to improve public perception of your brand.

Once you have glowing feedback from a customer, share it on your website and social media. This will show hesitant potential clients that you are legit and that you provide high-quality services and products.

Applying these reputation management strategies can be demanding. For expert assistance in navigating this landscape, reach out to our team for dedicated support.

Handle Negative Content

Ignoring reviews and not managing engagement with your audience creates an environment that’s prone to reputation attacks.

In terms of search results, a lack of engagement leaves you open to better-ranked websites attacking you. This could be in their articles or elsewhere on their site or social media. They may try to ruin your reputation and eliminate competition.

These malignant websites take up the space where you need to rank for positive news about your business. When clients search for your name, bad results might appear. When this happens, you have a couple of options.

The first option is to overrank the content. This will push it down in search results so far that most users won’t ever see it.

Better yet, though, is if the website owners agree to deindex or remove the harmful content.

When it comes to social media, if you avoid engaging with unhappy audience members, you could come off as apathetic. Do you want to seem as though you don’t care? By ignoring certain customers, it’ll look like you have nothing to say about your brand in defense and that you don’t have a response to their unkind words.

This is why engagement is so important — you’ll show that you care about your business, and you may even change people’s minds.

By removing negative content or pushing it down in search results, and by working with unhappy customers one-on-one, you take back control of your reputation. From there, you’ll have a clean slate to build on and improve your business reputation.

Consider a Result-Flipping Strategy

To flip the results on search engines means to turn bad articles about your brand into good ones. 

First, you’ll want to reach out to website owners. Provide proof that you are doing legitimate work so they have a compelling reason to remove or update the content.

Sometimes, this will be successful in turning a bad article into one with positive coverage. Unfortunately, at other times, it could result in the website owner working even harder to take your brand down by ranking harmful content about your business.

This can initiate an SEO competition between you and the website. If they are an authentic competitor, this is a tough spot to be in. They may be able to outrank your content and flood the first results page with their destructive content again.

In response, try and do your best to show that you are not what they make you out to be. Promote your name as a legitimate business.

The goal is to outrank them with your own content. Create content for the same keywords that are ranking against you. With a dedicated search engine optimization strategy, you’ll have the best chance of organically climbing in search results.

Final Thoughts: How Effective Is Online Reputation Management?

Depending on the state of your digital reputation and your ORM goals, online reputation management can be extremely effective. It has the ability to:

• Improve brand perception with your target audience
• Suppress negative search results
• Respond to and resolve customer complaints
• Prevent future issues and PR crises from happening in the future

At ReputationSciences.com, we work with clients who are ready to create, grow or repair their digital reputation. Whether you’re prioritizing your personal or professional online reputation, our team of experts and tailored services can help.

Don’t wait — get started today with online reputation management or repair. Give us a call at (844) 458-6735 to learn more.

The post What Is Reputation Theory? Our Guide for 2025 appeared first on Reputation Sciences.

A business is only as good as the people who lead it. The drive, behavior and ethics of lower-level workers often reflect that of the executives in charge. As a business owner, you want all your employees to support a positive corporate reputation, but at the end of the day, your CEO should shine the brightest.

The above statements aren’t unsubstantiated, nor are they a part of anything new. Studies have repeatedly shown that almost half of a company’s reputation can be attributed to their CEO. While product value and customer service dominate the other half, the manner with which a CEO presents oneself to the public can make or break how your business appeals to target markets.

How Your Top Leader Can Help Boost Your Corporate Reputation Online

Humanize Your Business with Your CEO

While a crew of office workers doing community service is a noble and valid way to show your company’s culture of outreach, your average business cannot afford to do this on a regular basis. But most business can afford to make their CEO a one-person wrecking crew when it comes to public appearances, including exercises in philanthropy.

Not only does your CEO need to win over the public, but the media also requires some courting. According to a study by the University of South Carolina, “CEO’s receiving positive media attention led to higher corporate reputations for that CEO’s firm. Additionally, if a CEO received an award, it also positively affected the corporate reputation of that firm. In contrast, if a CEO received negative media attention, it was associated with a weaker corporate reputation for that CEO’s firm.”

Give Your CEO an Online Presence

In this technological age, your public appearance is synonymous with your online presence, meaning your CEO needs to step up to the digital landscape. According to the Holmes Report, “The growing importance of the CEO’s contribution to corporate reputation is driven by the high demand for content and by the numerous platforms on which leaders can engage with stakeholders in today’s digital era.” Here are some ways you can get started:

–       Create a personal blog for your CEO, and consistently link your business page in the content

–       Establish a social media presence for the CEO that constantly references the blog and business page

–       Have your CEO host live seminars, podcasts and more

Put A Familiar Face in Front of Crises

In the event of a crisis, even one that involves an average employee, a manager or executive often gets in front of the issue. Why? To name a few reasons, it could be because the lower level employee’s conflict resolution abilities are not as astute as the leader’s. But even more importantly is a sense of familiarity. Having a constant reference for not only clients but also the media, public officials and more means being able to resonate with those individuals, and an executive with a solid reputation is your company’s best defense when public relations becomes an issue.

A Good CEO Goes Down with the Business; A Better CEO Will Keep the Business Afloat

Executives must be tough when it comes to protecting their businesses. Not only does their job depend on it, but also the jobs of all those working under them. When a company’s reputation is under fire, it is the responsibility of its leadership to step up and defend the brand. Not only that; once the crisis hits, that responsibility automatically becomes an inevitability.

So why do good executives quit in crises? Because sometimes, they take their share of accountability with them, which can help provide damage control for the brand and the individual. Public relations can become an increasingly complex issue for executives in companies in crisis, and some find that sticking around too long can be detrimental to both parties. Meanwhile, a leader who braves the PR storm and comes out unscathed will be tasked with boosting the company’s reputation. A study done by the Academy of Management found that “highly-regarded CEOs enhance their firm’s reputations, sometimes substantially, and CEOs who receive negative press coverage damage their firms’ reputations.”

A Reputable CEO With a Strong Online Presence Is Invaluable to Business

Digital marketing is a growing demand for businesses; if your executives have such an influence over your business reputation, isn’t it time your CEO had a digital strategy? At Reputation Sciences, we have helped hundreds of corporate executives boost their personal online reputations as a bigger part of their overall corporate strategy.

The post Using Your CEO to Boost Your Corporate Reputation Online appeared first on Reputation Sciences.

Every year at tax time, we trust our tax preparers with information we wouldn’t share with just anyone. Whether we fill out a Form 1040 individual tax return, a Form 1065 for Partnership Income, or any of the other common Internal Revenue Service forms, we turn to professional tax preparers and give them access to sensitive financial records.

For the most part, that trust is well placed. But nobody likes to pay taxes, so there tend to be a lot of unhappy customers after April 15^th. Unhappy customers write online reviews, and negative online reviews can hurt the reputation of your business. If your business is preparing tax returns, it’s essential that you stay on top of the reviews.

No Easy Answer

Tax preparers do their best to identify every deduction their clients are legally entitled to. It isn’t always easy: every preparer has a horror story about the client who emptied a bag of unorganized receipts on the desk, expecting the preparer to sort them all out.

“No day is ever the same,” one tax preparer observed. “Each client is unique in their own special way. Every return is a puzzle, and has no easy answer.”

Organized or not, it’s up to the tax preparer to make sure the returns he or she prepares are as accurate as possible. With their professional reputations on the line, most do an excellent job. But at the end of the day, taxpayers bear responsibility for the claims they file.

“Ultimately, it’s the taxpayer, not the tax preparer, who is on the hook,” said former IRS Commissioner Doug Shulman. If something goes wrong, it’s the taxpayer who is left holding the bag.

Choose Wisely

John Breyault, of the National Consumers League, concurred. “No matter who prepares your taxes for you, it’s the taxpayer who is ultimately responsible for what is on the return.” And he took it a step further: it remains the taxpayer responsibility whether they’ve used a high-priced firm, or have been ripped off by a fraud.

There are things that everyone should do when looking for a tax preparer. Kelly Phillips Erb, a lawyer and tax authority who bills herself as Taxgirl, says that when you’re in the market for a tax preparer, the most important thing to find out is whether they have a valid Preparer Tax Identification Number, or PTIN.

“This should be your first question,” she wrote in Forbes. “Anyone who prepares federal tax returns for compensation must have [an up-to-date] PTIN before preparing returns.” Information about obtaining a PTIN is on the IRS Website.

She also recommends asking whether your would-be tax preparer has prepared your type of return before. There are many types of returns, and tax preparers may be most familiar with the common types, like the Form 1040.

The Internal Revenue Service has more suggestions for choosing tax preparers on its website.

Control the Conversation with Reputation Management for Tax Preparers

“In [most] states,” intones the National Consumer Law Center, “there are more regulatory requirements for hairdressers than tax preparers. Yet the impact of a bad haircut is far less damaging than an inaccurate tax return.”

The take-away? Buyer beware.

The vast majority of professional tax preparers are honest and hard-working individuals. But they’re human, too, and mistakes happen. Unhappy customers may become vindictive, and turn to Google, Glassdoor, or other social media sites in an attempt to damage the reputations of their tax preparers.

That can cause serious harm, because a good reputation is essential to the success of any business. Up to ninety percent of consumers read online reviews, and trust them even more than they do personal recommendations. But by properly managing the reviews of your business, you can control the conversation and protect your reputation.

The post Trust, But Verify: Reputation Management for Tax Preparers appeared first on Reputation Sciences.